Tag Archives: giving

NPcatalyst adds client to bolster business and nonprofit growth


We’re ecstatic to announce the addition of Viking Capital Management to the NPcatalyst family of corporate clients. Based in Westlake Village, California, Viking offers its clients the utmost in service, cash flow, and cost saving solutions. The NPcatalyst team is providing creative strategies and active management services for the company’s Viking Cares program.

The goal of company’s Viking Cares program is to implement a stream of continual income to deserving charitable organizations. “Viking Cares allows businesses to support their favorite charities through an innovative giving platform, which won’t adversely affect their bottom line”, according to Pete Parker, managing partner of NPcatalyst. “It’s a great fit to our mission of connecting donors and leaders to charities through innovative synergy”.

The Viking Cares process is simple and everyone wins. Every time that a business accepts a credit card from a customer, a sales representative gets paid a commission. In most cases this commission is 50% of net fees.  Through Viking Cares, the company will match each client’s current credit card rates and fees penny for penny but re‐direct the funds that are generally paid as a commission every month to the charity of its choice. This passive charitable donation will continue as long as each client continues to process with Viking.  It’s that simple.

“Businesses can increase their philanthropic endeavors with no advertising out of pocket expense; and every time a credit card is used, our partner charities or local schools will benefit”, says Gregory Augustine, partner of Viking Capital Company. “Simply coined, it’s passive to business, perpetual to charity”.

To learn more about how Viking’s services can benefit businesses and charities, please visit…

Additional information can be gathered by calling 949-355-5145. You can also call us at NPcatalyst, as we’re happy to answer any questions. We can be reached at info@NPcatalyst.com and 775-333-9444.

Conducting a study on the relationship between Greek Life and philanthropy


The NPcatalyst team is targeting leaders on our college campuses to conduct a study on Greek Life and its impact on philanthropy. As past members and proponents of fraternity and sorority life, we’re seeking input from Greek Life advisors and campus leaders in three primary areas: chapter philanthropy, alumni/ae relations, and fundraising.

The study will help us design effective young professional community leadership models, determine future community involvement, and anticipate the development of future non-profit leaders. Our study will provide insightful data back to Greek Life advisors and staff members as they plan for the growth and development of their own Greek leadership programming.

The responses will generate outstanding information to be used in our upcoming blog (or series of blogs) under the title, “Greek Life as an incubator of future philanthropic leadership.”

To participate in the three-minute survey, please CLICK HERE.


For additional questions, please contact Pete at NPcatalyst at info@npcatalyst.com.

Nonprofit wish lists can be an opportunistic resource


It seems that most nonprofits have more needs than they have resources to fill. By creating a “wish list”, organizations present donors, volunteers, and prospects with specific ways they can engage. Typically, some items on a wish list can be fulfilled with a monetary gift, but most are usually items that are needed.

According to noted non-profit professional, Deane Brengle (blog), “Wish lists are not unheard of within the fundraising community. They are, however, an under-utilized resource available to all nonprofit organizations no matter what the size.”

Charities post wish lists and hope the items are hand-delivered to their doorsteps. While this may happen on occasion, it doesn’t happen as often as they’d wish.  Increasing the likelihood of this happening, these organizations can provide additional, specific information. This includes a detailed description of the items in need, the number needed, and its value to the organization or beneficiary. By providing descriptive information, prospective supporters will have a distinct idea in mind of what to purchase.

Fundraising expert Sandy Rees (blog) believes “You can include literally anything on a Wish List – everything from cleaning products to refrigerators, vans, and forklifts! I would suggest including a range of items from toilet paper and copy paper on the low end to whatever you need on the high end. Nothing is too strange because you never know when someone reading your list will have just what you need.”

Customarily, donors go out and purchase, then deliver wish list items to the charities they choose to support. This will always be an opportunity. But that’s not the only way to transact wish list giving.

Perhaps the charitable organization would accept funds for the necessary items but, rather than the donor purchasing and delivering, the organization’s staff or volunteers could go out and purchase them on their own. While this takes time away from their daily routine, by doing their own purchasing, charity leaders are benefiting in other ways. At a minimum, this presents an opportunity to begin building sustainable relationships with merchants, likely discussing (or receiving) items at further discounted prices, and purchasing exactly what they need (as opposed to using what the donor delivers).

According to Sandy, “The easier you make it for a donor to act, the more likely they will.”

Fundraising through wish lists is not a new concept within the non-profit sector. However, if properly utilized, leveraged, and promoted, it can become an integral part of an organization’s private funding model.

For more information about wish list giving, contact NPcatalyst at 775-333-9444 or info@npcatalyst.com.

Giving by fraternity and sorority alumni


Do more Greek alumni support their universities than their non-Greek counterparts?

A research study conducted by the Center for Advanced Social Research at the University of Missouri showed that men and women who have had a Greek experience are far more likely to actively volunteer and participate in community activities. They are significantly more active in their religious and neighborhood organizations and show stronger financial support for non-profit organizations that do non-Greek.

In a January 2001 study entitled, “Alumni Giving of Business Executives to the Alma Mater: Panel Data Evidence at a Large Metropolitan Research University”, conducted by Albert A. Okunade (University of Memphis) and Phanindra V. Wunnava (Middlebury College and IZA), revealed the giving significance of male Greek alumni. “The novel contribution of this research is the estimation of an econometric model of gift-giving alumni business executives of a large public urban university using 10,192 individual donor observations [that is, a panel of 392 donors for 26 years]. Our theoretically consistent empirical results reinforce the earlier research findings that male alumni in Greek social organizations gave significantly more.” It went on to note, “compared to the non-Greeks, fraternal organization alumni membership (Greek) significantly increased donations by roughly 9 percent.”

The Research Initiative examined the impact of fraternity and sorority membership on college and university graduates, and was jointly funded by members of the National Panhellenic Conference and the National Interfraternity Conference. More than 2,200 Greek and non-Greek alumni from 10 schools across the United States were surveyed through direct phone conversations. The pool of alumni queried was half non-Greek affiliated, one-quarter sorority members and one-quarter fraternity members.

A key finding in the research as that Greek alumni were more apt invest their time, energy and treasure to improve the quality of life in their communities. Other findings included:

  • Membership in a fraternity or sorority helped boost overall university recruitment.
  • Greek alumni were more satisfied with the social and cultural aspect of the college experience than non-Greeks.
  • Greek alumni revealed greater match between what they studied in college and their first job, as compared with non-affiliated alumni.
  • Greek affiliation had a significant impact on the current income of alumni.
  • Greek alumnae and non-Greeks were more satisfied with their academic performance than were male Greek alumni. Greek women were very satisfied with the relationship they had with faculty, counselors and university administrators.

While we recognize that giving (in general) and giving by Greek alumni varies from campus to campus, the data derived from just these two studies revealed that giving by Greek alumni was significantly greater than their non-Greek counterparts. At Fraternity Management Group, we have found that the strong, unified relationships between university officials and members of their Greek communities translate into higher university donor giving rates. “Our quest, as a firm, is to serve the greater Greek community, by developing lifelong relationships with our clients, their respective universities, and all involved alumni”, says Matt Noble, president of Fraternity Management Group. “This translates into mutually-beneficial alumni and parent relations programs, ideal ties with university operations, and rewarding experiences.

For more information about Greek alumni giving, fraternity alumni/parent relations, and fraternity funding initiatives, contact Fraternity Management Group at info@fmgtucson.com or call 800-228-7326.


This blog was written by NPcatalyst for Fraternity Management Group

Community Catalyst Charitable Fund launched

For immediate release


Small businesses to make large community splash


RENO – In an effort to stimulate the local economy and meet vital community needs, Reno-based NPcatalyst has created the Community Catalyst Charitable Fund for small businesses. Companies with annual revenues less than $500,000 will bind together to meet specific charitable initiatives and programs. The goal is to contribute $10,000 or more to local non-profit organizations each quarter.

“Small businesses are the lifeblood of our local community”, says Pete Parker, Managing Partner of NPcatalyst, “on their own, they might not be able to make significant and community-enriching contributions.” The unique giving fund provides small business leaders with a greater understanding of non-profit organizations and their specific needs, strength in numbers to meet those needs, and considerable public relations.

Management of the Community Catalyst Charitable Fund will be handled by NPcatalyst, which will track the contributions, measure the allocations, educate the small business participants of community opportunities, and promote to generate exceptional public awareness of the needs and their fund’s participants. The firm is collaborating with the Community Foundation of Western Nevada, which will accept and invest all contributions, thus providing businesses professional management and care of their donated funds. Based upon a vote of all participating businesses, the Community Foundation will process the distribution of contributed funds each quarter.

NPcatalyst is utilizing a 1% of annual revenue giving model to help businesses determine a target amount with which to contribute. The idea is to help local business become strategic with their giving practices. According to Parker, “our goal is to not only provide incredible community impact, but to develop new community leaders, and ignite revenue growth with each of our giving fund participants”.  

To register or inquire about additional information, contact NPcatalyst at 775-333-9444 or info@npcatalyst.com.


CLICK HERE to learn more

1% – small number, big community impact


Generosity helps solve problems, by creating opportunities to do things in new ways, for the greater good. We want to celebrate generosity, so that more people will support the causes they care about and the organizations which carry out the great work…and feel satisfied about doing it.

We believe that philanthropy is driven by the power of collective action to create lasting change. By making donating money easy and exciting, creating ways for businesses to contribute effectively, and amplifying impact through collective giving, NPcatalyst is actively creating innovative and empowering ways to enhance the community.

A company’s decision about how much to give for charitable and community purposes can be influenced by its annual profit levels, long-term strategic giving goals, business priorities, and a host of other factors. Some companies target a specific percentage of their pre-tax earnings to donate each year; others do not. Some try to give the same percentage of their pre-tax earnings to charity each year, while others vary the percentage year by year.

NPcatalyst is encouraging businesses to contribute just one percent of their annual revenue. While many businesses may prefer to contribute more, we believe this is a good start. Through our active participation, we are committed to spurring innovation in philanthropy, the non-profit sector, and the problems they aim to solve.

There are popular 1%-oriented programs available to the greater public…for the arts, for the environment, etc. At NPcatalyst, we’re simply interested in 1%, in general, encouraging businesses to choose the sector and organization they wish to support.

If you’re a business leader who’s interested in becoming more strategic about corporate giving, perhaps contributing 1% of your business’s annual revenue, give us a call. In fact, contact us if you’ve already given 1%…you never know, we might be interested in promoting your community leadership in effective and innovative ways.

We can be found at www.NPcatalyst.com, info@NPcatalyst.com, and 775-333-9444.

How to protect your charitable donation


Whether it boldly hits national news or barely hits the local press, stories of improper use of donated funds is never good. Non-profit or “community-benefit” organizations exist to meet community needs while, at the same time, enhance quality of life.  Unfortunately, these situations continue to occur and these stories circulate throughout the media.

So, how can donors prevent their funds from being improperly used or allocated?

It’s simple…thorough knowledge of the organization you’re supporting should do the trick. This can be done through different avenues of organization understanding. The best possible way is by creating a direct relationship with the organization by calling, volunteering, and/or attending events.

If developing a personal relationship isn’t an option, then check to see if the organization has been rated on its finances, management, or performance. A non-profit organization named Charity Navigator is a good resource as they rate select organizations (those with $500,000+ budgets) based on financial efficiencies.

NPcatalyst, also rates charities; but, scoring is taken steps further. The belief is that management and leadership are just as important as financial oversight. Through their HealthCheck tool, the company scores charitable organizations of all budget sizes, locations, and service areas on five areas:

  • Data & Efficiency
  • Finance & Fund Development
  • Governance
  • Human Resources
  • Public Information

Transparency is key. Scoring in multiple areas is to paint a clear picture of each organization’s best practices.

Regardless of which resource you use, your best bet is to have a strong understanding of the charity you’re about to support to ensure that your hard-earned donation will be put to the best possible, or your pre-determined, use.

For more information or to learn more about a particular organization contact NPcatalyst at 775-333-9444 or info@npcatalyst.com.

Increase contributions through online and mobile giving


Every community organization approaching our company for assistance has the same issue – the need for funding support. While each organization’s situation is different, the common theme has been the search for revenue using new vehicles and/or from new target audiences. We’ve noticed, however, that very few utilize robust or even strategic online giving models.

“Studies have shown that online giving increased 35% in 2010”, says Pete Parker, managing partner of NPcatalyst. “Rather than allow non-profit organizations to stand on the sidelines hoping for new contributors to magically visit their websites to make donations, our strategies are tailored to proactively reach out to prospective donors.”

NPcatalyst works with non-profit organizations to design online giving campaigns directly aligned with their annual giving, major campaign, and special event goals. Using an infusion of e-communications capacities, social media tools and mobile giving, the online giving strategies increase public awareness and direct giving successes. The design of each strategy is rooted in a campaign model featuring measurable benchmarks, network connections, and appealing promotional messages.

For a minimal investment, a tailor-made online giving campaign can be designed and generating contributions within one week.

The NPcatalyst online giving solution works for all organizations, regardless of their online giving and social media readiness or that they’ve had a “donate now” button featured on their website for some time. The firm offers solutions for every non-profit organization seeking to generate online gifts and expand their internet-based presence and reach.

To learn more about the NPcatalyst online giving solution, call 775-333-9444 or email info@npcatalyst.com.

Corporate giving-a business can do well by doing good


As an executive of a small to large business, you likely receive many requests for charitable support, either seeking volunteer leadership, in-kind or product contributions, or financial donations. Whichever the case (or all), it is quite possible that a formal giving process or strategy is not in place…or underutilized (or not leveraged). As a result, charitable support from your business may represent more of a burden (or an after-thought) than an act of kindness or, for some, a cost of doing business. Without an effective strategy, your business will not earn near the benefits it deserves from its giving.

It’s well known that businesses give to their communities because it is simply the right thing to do. We found that many business leaders have discovered that a well-thought out and designed giving program can help support their corporate mission and, at the same time, improve the company’s bottom line.

A business can do well by doing good.

If it’s about increasing market share, hiring and retaining quality staff, creating strong business-to-business relationships, improving corporate culture, enhancing public image and, of course, providing outstanding community-beneficial resources and opportunities…you’re on the right path.

For some businesses, giving is based on the old model of “checkbook charity”, signified by simply writing checks for causes and organizations. That model has since morphed into giving programs tailored to align charitable contributions (time, money, in-kind donations) with business goals, core strategies and desired benefits.

Business leaders representing forward-thinking, strategically-motivated charitable giving programs recognize clear connections between corporate health and the health of the communities in which they do business. They understand that corporate giving is not just a matter of conscience: it is also a matter of understanding the congruence of business and community goals.

Learn more about best practices for corporate giving by visiting www.NPcatalyst.com and contacting its managing partner, Pete Parker, at pparker@npcatalyst.com and 775-333-9444. Ask him about his company’s free Corporate Giving Resource Guide.

What are you celebrating today? We’re celebrating our first 2 months of connecting our community.


We’re celebrating the two month anniversary of NPcatalyst’s public launching and excited to report that we’ve:

  • Developed a wildly popular media partnership resource
  • Delivered opportunities to 104 community organizations, businesses and business leaders
  • Generated dozens of new donors and thousands of dollars within a 24-hour period to a local non-profit organization
  • Reached thousands of connections, including current and aspiring philanthropists in 13 different countries, through our social media tools
  • Facilitated a long-term group volunteerism partnership between a local business and local non-profit
  • Created a unique ratings and best practices tool to inspire non-profit strength, performance and funding
  • Linked new volunteer leaders directly to local organizations
  • Distributed a charitable giving guide for businesses
  • Created online giving portals to three community organizations
  • Launched a “mapping” tool to help sales and marketing departments deliver results from new leads


Tremendous credit for our success is due to our forward-thinking and goals-driven partners, collaborators, and clients. You’re all amazing!

We’re very proud of our accomplishments during this very brief period and, as a result of the partnerships we’re currently creating, we expect to report even greater milestones two months from now.  If you’d like to be part of the next list of accomplishments, contact us today by emailing info@npcatalyst.com or calling 775-333-9444.

Your philanthropic partner, NPcatalyst!